Nina L'elixir is a new fragrance from Nina Ricci. I was part of a small team that worked on creating a some concept boards for an exponential event stand. Consumers would be welcomed into the stand to sample the new fragrance. The stand had to obviously suit the fragrances class. Again, as concept boards are - time was short!
29 March 2010
16 March 2010
Nissan - Freeride
Nissan Freeride is a collection of sporting events held worldwide. Mainly centering around the likes of snowboarding and skiing related events.
The branding is very well set in place, so the job I was given was to simply amend and update various posters and leaflets in different languages. This is something I am very used to, due to all the work I get from Denmark.
13 March 2010
Kleenex Idol - Bits and bobs
Kleenex have so much going on all year around, this week I have been doing a lot of smaller jobs for them. Jobs that only take an hour or two, but when they are all added together, they bring a real sense of weight to the Kleenex Idol campaign in general.
The bits and bobs I've been working on have been :
1) an Idol t-shirt. To be worn by the staff at the exponential stands placed in the shopping malls.
2) graphics for an instructional page, informing employees how to construct a showcase stand.
3) a goodie bag, to be handed out at shopping malls to passers by.
4) graphics for a powerpoint slideshow.
5) retouching images for a huge roller banner to be displayed in shopping malls.
6) Judges cards for a staff dancing event.
10 March 2010
Andrex - Fresh concept boards
Each year Andrex output various campaigns. "Fresh" is a yearly creation, and arguably one of their biggest campaigns of the year.
I've been working alongside a creative director to make his vision reality. I must say, seeing him come up with the ideas is quite awe inspiring. It's been alot of work, many many hours. But the concept is quite exciting. Watching it evolve and its various elements is really interesting.
4 March 2010
Andrex - Christmas concept boards
Another set of concept boards, created in a mad rush of three days. It's strange isn't it, rushing in March to get concepts for a Christmas campaign output. I'm not going to argue with the big boys in the industry however. You simply do what they say, and happily!!
If Andrex like the pitch, then the actual job will begin around September I imagine.
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