ISU strive to improve the care sector in Denmark, this includes the sub-sectors of elderly care, child care, handicapped, asylum seekers and the unemployed. To achieve their goals the give alot of talks, lectures and seminars around the country. We all have been sat in such events and felt ourselves nodding off. Not to belittle whichever seminar you are attending, its simply being sat in one spot having to focus on a human voice at the other end of the room for hours on end - its this that sends us into a trance.
The director of ISU approached me to discuss ideas on how to keep people awake! A fireworks show was out of the question so we came to the conclusion that amusing illustrations would help the cause. I would come up with a set of cartoon characters which could be illustrated into various amusing scenarios - which would be used to illustrate points that the speakers were trying to convey. These drawings became known as the ISU Man Illustrations.
They were very simple, as you will see. They were also fun to create. The idea is for more of these drawings to be made over time. The style will be developed also, while maintaining ISU's branding
No comments:
Post a Comment