28 June 2007

Debenhams Autumn Campaign

It's that time of year when retail stores start thinking about their Autumn sales. This month I've been working on the Debenhams Autumn Campaign. Debenhams never do things by halves! With the campaign comes the overall Autumn concept, in-store POS items including many posters, a few different leaflets and a catalogue. Once they are done, they all need to be re-jigged for the Irish stores.

It has to be said that of course I didn't do these alone, I was simply a cog within a large team of designers, artworkers & copy writers.

10 June 2007

Work begins on Independant Film

Back in January I was asked to art direct an independent film, a very exciting project for me. Since then I have been storyboarding with the director, working on designs for the cover and branding of the film and evolving an overall stylised look among other things. This month we had a spanner thrown in the works due to one of the big Hollywood studios beating us too it with a movie of the same name as ours. It’s not the end of the world but it has meant that the director has had to rethink the script a little, and in turn means it’s back to the drawing board for me in regards the branding art.