26 February 2010

Andrex - Get Closer

"Get Closer" is another campaign from Andrex. My role for this was to create the graphics for the logo. The logo to symbolize the campaign. Again, working alongside a creative director to simply create ideas and visuals at this stage.

24 February 2010

Andrex - Mothers Day

Andrex, another tissue giant! I had to work alongside a creative director to create some graphics for their Mother's Day campaign.

The idea was to have an exponential experience placed in shopping malls before Mother's Day. The stand would classily advertise the brand. There would be a photo wall, with a Mother's Day relevant image, and people (mainly children) would have their photo taken in front of the wall. The photograph would then be instantly printed onto a Mother's Day card. A very simple idea, but a good one for subtle branding.

My role was to create the artwork files for the card graphics, and the large image on the photo wall.

21 February 2010

HomeSense - concept boards


Concept boards are always stressful and exciting. You are always given no time to create a wonderful concept for a campaign, regardless of the client. It always means long hours and alot of pressure. I'm thankful that its part of a team, rather than a solo endeavor!


My role was to make the creative directors vision become a graphic reality. Working closely with an experience mind like that is always a truely sobering experience. I learn a hell of alot from him. To turn around a job so quickly is an art I'm getting more and more accustomed to.

Kleenex Idol stand

The is the first job in a string of many to come with the tissue giant Kleenex. Kleenex have many campaigns underway at the same time during the year. This campaign is labeled as "Kleenex Idol". I'm not sure how much I can say actually, so I will keep it fairly brief.

I was part of a small team creating various stand graphics. These included various elements, as you will see from the 3D visual. The idea was for the stand to be set up in various shopping malls, for passers by to sample the new line of Kleenex goodies. The job involved, or me, was retouching imagery, and creating huge, high resolution artwork print files.

11 February 2010

Kleenex - Let It Out storyboard

Another one of Kleenex's campaigns. This particular job was a promotional video showcasing a new improved hand pack of tissues.

I worked part of a small team, my particular job was to layout an in depth storyboard, based on teh creative directors vision. This story board was to be given to the video department for them to work from. So communication was key, I also also had to liase with various departments and collate the elements needed for the film.

8 February 2010

Candour Marketing website

I can't take credit for designing the Candour website, I'll make that very clear! It's quite a nice website actually, I think it's very well built. My role was simply to retouch the photographs, and create the buttons.

The job was for one of my very first clients, we re-connected this month, after a years absence. It's funny how a simple phone call can snowball your work load. I'm NOT complaining!! Work for this client was always extremely interesting to me.

The website has still to go live, I will add a link here when the developer has it up and running.