30 August 2008

HiSoul Society event


A nice quick and fun job for me, I was given complete freedom to create this design for an event night in a club. The brief was simple, it had to be "cool, street and funky". The imagery I used was a combination of record decks, speakers, vinyl and also created a graffitiesque backing for the events name.


After converting it to various sizes, it was finally printed as an A3 poster for in-house promotion, an A5 flyer for handing out at other venues, and as an A6 card. The A6 card I re-jigged so the text was legible.

Incidentally, "re-jigged" isn't a tecnical term, but a comical term I picked up when working with some of the industry elders a few years back.

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